Amplifying women to thrive within automotive careers while cultivating a community of inspiration, innovation, inclusiveness, and equality.
2023 Women Driven Program
In 2023 we are focused on growing the Women Driven community to build stronger connections and create a place to learn and share your stories. With a united voice, we can effect growth for women in our industry while amplifying the opportunities available for all.
As a main pillar of the TADA, education will continue to play a major role in the Women Driven Program. From expert speakers at our events to valuable resources in our special edition Women Driven magazines.
A celebration and recognition of the amazing leaders in automotive. Peer nominated we will publish all nominations and do a feature article on finalists in the Fall Special Edition Hotline magazine. The winner will be announced at the Automotive Conference & Expo in October.
Women driven community events
The Women Driven Program is back in person! We’re dedicated to growing our community through a series of in-person events across Ontario.
Reconnect with friends and peers in your LOCAL community while we enjoy food, drinks and a chance to learn something new. When we create a community, we can effect growth for women in our industry while amplifying the opportunities available for all. Space is limited! Make sure to register your team today and don’t miss out Tickets are $200 + HST per person.
Proceeds from each Women Driven event location will go towards a local scholarship
President and CEO, Ford Motor Company of Canada, Limited.
Barrie June 1, 2023
Central Ontario leaders join us on June 1st at the beautiful Barrie Country Club. The evening before the Georgian College AutoShow we will be celebrating excellence in our industry and building our community with strong leadership and inspirational stories. Dealer host Christy Fines, GM at 400 Chrysler Dodge Jeep Ram Ltd will guide the night and our guest speaker will be Bev Goodman President and CEO, Ford Motor Company of Canada, Limited. This event is gender inclusive and we encourage everyone to attend.
Executive Director of Equal Voice Canada
Ottawa June 7, 2023
Ottawa area dealers and industry partners please join us for a unique evening experience at the Canadian Museum of Nature. Join us on June 7th to grow your network, connect with fellow leaders and share stories & inspiration. With guest speakers from parliament as well as our keynote Chi Nguyen this session will focus on celebrating our industry while challenging ourselves to cultivate an environment of equity. This event is gender inclusive and we encourage everyone to attend. When we come together as a community we can impact growth for all.
Thank you to our 2023 Women Driven Partners
Sponsorship Opportunities are available.
Contact Liz: lizk@MVRO.ca
“Each time a woman stands up for herself, without knowing it possibly, without claiming it, she stands up for all women.”
“I started to wonder if being a project manager was for me; I looked around at all the corner offices to figure out what it takes to be in those offices, and it was all middle-aged white men in navy suits and I thought, I am never going to be a middle-aged man in a navy suit, so I basically did what I always did, I worked harder than anyone else.”
“When you make the biggest changes in your life, you grow the most. Don’t be afraid—it makes you open to change and to incredible experiences.”
“We need women at all levels, including the top, to change the dynamic, reshape the conversation, to make sure women’s voices are heard and heeded, not overlooked and ignored.”
– Sheryl Sandberg.
“The education and empowerment of women throughout the world cannot fail to result in a more caring, tolerant, just, and peaceful life for all.”
– Aung San Suu Kyi
“Leadership is not a person or a position. It is a complex moral relationship between people based on trust, obligation, commitment, emotion, and a shared vision of the good.”
– Joanne Ciulla.
“If your actions create a legacy that inspires others to dream more, learn more, do more and become more, then, you are an excellent leader.”
– Dolly Parton.
“You can do anything you put your mind to. Don’t let anybody tell you that you can’t do it.” -Brehanna Daniels